Greenberry’s: Equity Crowdfunding 101: We're Live on StartEngine!
by Sean Simmons
Hello! My name is Sean Simmons, Co-founder of Greenberry’s. Our welcoming atmosphere encourages an exceptional coffee experience and supportive work environment that builds relationships between customers, employees, and business partners.
Our team is dedicated to refining every area of our craft; from roasting to serving that freshly brewed batch. We ensure that quality is evident in every roast, every bag of beans, every drink, and every interaction with our customers.
As you may have heard, we’re raising capital via an equity crowdfunding campaign on StartEngine!
In today’s blog, I am going to cover everything you need to know about crowdfunding and our current raise.
Regulation Crowdfunding and Title III of the JOBS Act
Regulation Crowdfunding (Reg CF) is a new way for startups to raise capital by selling securities through crowdfunding. In the past, a startup could only offer and sell its securities to accredited investors and then only if it complied with complex federal and state registration requirements.
In the past, venture capitalists and angel investors who had a networth of $1M or an annual income of $200K had a monopoly on investment opportunities in early stage startups. The average shareholder could not get these high-risk, high-reward investments.
Once the JOBS Act was passed, this all changed.
Now, just about anybody can have access to these potential high-growth opportunities and are able to share in the success of these exciting ventures!
The new regulations surrounding Title III of the JOBS Act have gone into effect, enabling companies to raise up to $5 million annually, as opposed to the previous maximum amount of $1.07 million.
Problem and Solution
The global coffee market continues to grow, but it is dominated by multinational conglomerates (JAB, Starbucks, Nestle, Keurig, Dr. Pepper, Dunkin, etc.).
There is space for smaller, community-oriented businesses if they have the right mix of resources, products, and connections.
We're a 30-year veteran in the beverage industry with an existing footprint in 4 countries delivering craft coffee to consumers around the U.S. and internationally.
We supply hand-roasted beans and high-quality RTD coffees to the domestic and international markets through:
- Direct-to-consumer sales
- Growing network of distributors
Building on a history of strong sales and innovation in the coffee space, we are now rolling out our new Nitro Cold Brew with Alcohol, introduced in 2020.
Join Our Investor Community on StartEngine!
Now that you know a little more about our background and what equity crowdfunding is all about, we hope you will consider joining our investor community.
To become a shareholder, and for more information on Greenberry’s, simply visit our raise page on StartEngine!
Our team is looking forward to a strong campaign filled with many milestones.You can learn more here: www.startengine.com/coffee